The Basics SEO Every Entrepreneur Should Know

Basics-of-SEO-for-Entrepreneurs-760x400Creating revenue with a small amount of resources and the unlimited number of tasks associated with running a business are challenges every entrepreneur faces – and they aren’t likely to change. You are likely short on time as you try to get your brand off the ground, create findability, and build an organization – which means you lack the bandwidth to learn and execute the daily tasks associated with every role.

When it comes to SEO, a few important basics can greatly improve your presence in the increasingly crowded online space.

Since SEO has evolve to include a content-centric view of rankings and incorporate social media and local engagements, there are fewer shortcuts and a larger focus on quality. While it sounds time-consuming, quality content has benefits that reach beyond SEO, as good content is useful across all marketing mediums, and forces you to think through messaging from a topic and keyword perspective – ensuring you’re honing in on what actually matters.

Below are a few things I think are important:

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