Imagine No Google

July 14, 2009
admin

In the taxi on the way to the airport yesterday, the driver made the sort of offhand, clichéd remark that nobody ever takes seriously: “What would we do without computers?” Always one to take things seriously, though, I jumped at…

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SEO freebies

July 14, 2009
admin

I’m here today to offer up a few SEO freebies. They’re simple, but they’re fundamental techniques I’ve seen ignored by MANY organizations. •Help the search engines find your product pages. Search engines are getting much better at indexing dynamic URLs….

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Microsoft Search And SEO’s

July 10, 2009
admin

Microsoft has remodeled their search engine over and over again. The Microsoft Network, or MSN whose origins started as an ISP and an online portal when Windows 95 came out grew into a search engine that was always trailing as…

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Winter Olympics & World Cup to Boost Advertising

July 9, 2009
admin

Advertisers are looking forward to next year’s FIFA World Cup and Winter Olympics to save their industry from continued decline. With the slowing world economy, advertising budgets are being squeezed from all sides, which led to a decline in world…

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SEO & PPC to Double in 5 Years

July 9, 2009
admin

A flurry of new information released as part of Forrester research predicts a huge change of emphasis from traditional media to online advertising over the next few years. In particular, Search Engine Optimization (SEO) and Pay-Per-Click (PPC) are due to…

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Radio Finally Beats the Internet at Something

July 7, 2009
admin

A study by Harris Interactive states that one-third of Americans find TV advertising to be more helpful in making purchase decisions than any other medium. According to the study, 37% favor TV ads, 17% favor newspaper ads, and 14% favor…

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Website Marketing & Internet Marketing – What You Should Know

July 7, 2009
admin

If you’re a website owner, then you probably already know that websites need plenty of love and attention. Then you have to think about how you use your website to get the best return on investment. Most companies pass the…

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No, your Web designer does not understand SEO!

July 6, 2009
admin

It’s a perfectly natural assumption, so if you think your Web developer (designer, master, or whatever other term he or she goes by) does or should understand Search Engine Optimization (SEO), you’re in good company. You’re wrong, but in good…

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Ten SEO Tips for any Website

July 6, 2009
admin

Achieving a high ranking in the search results at Google and other search sites is, for many websites, the primary means of attracting new visitors and increasing traffic. That’s why it’s important to optimize your site for search, using various…

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Digital Marketing and the New Push / Pull Dynamic

June 28, 2009
admin

From Company Push to Consumer PullWhat is push and pull marketing? Push is the 30-second TV / radio spot. Push is the billboard and web banner. Push is the full-page magazine / newspaper spread. Push is becoming evermore difficult to…

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