Google hits the Street – And About Being Social
Another one bites the dust? Google is rumored to picking up social media currency creator Jambool, makers of Social Gold. Social Gold is a secure payment method used in online games like Mafia Wars. Social Gold gives app developers the ability to build payments directly into their games and other applications.
It’s just another cog in the machine that Big G is speculated to be building, not to compete with Facebook however as we don’t need more of the same thing. Social websites retain interest and enjoy long term loyalty when interactivity can take a front seat to the experience. Just look to your nearest Facebook notices page for reference. Odds are, you have more than a few friends involved in Farmville, Mafia Wars and so on. Add in the ability to connect to your family and friends as you like, with interactivity that can possibly be shared, and you’ll have a good recipe for some long term memberships.
It keeps going and going..
The StreetView saga that is. Germany, US, Italy, Spain and a few others are still investigating just how much data the camera cars have captured. While the EU has acquited the giant of any blatant wrong doing.
This Tuesday, as I’m sure you’ve seen mentioned in the news, South Korea Police raided Google offices and siezed harddrives and computers related to the StreetView cars.
“We can confirm that the police have visited Google Korea in conjunction with their investigation around data collection by Street View cars. We will cooperate with the investigation and answer any questions they have,” said Lois Kim, a Google spokeswoman.
Korea’s National Police Agency said that Google collected and stored the information illegally. NPA stated that the company collected data from “unspecified users” and their unsecured wi-fi networks for about six months while the vehicles snapped photos for StreetView. All the drama and hooplah aside, it doesn’t mean that anything will happen. Google will probably not even face any charges.
In light of all of the free publicity, Google announced that it plans on introducing StreetView for 20 of the largest German cities by the end of the year. German authorities insisted that peoples faces, and license plates be blurred out, and the public can request to have their homes removed from the StreetView website. According to the Associated Press, these features are purely unique to Germany. A move no doubt, to dispel any fears about privacy.
Google has said time and again, that the collection of data was accidental, but it was not illegal.