advertising – Fresh Traffic http://freshtraffic.ca Winnipeg SEO Services & Digital Marketing Firm Fri, 23 Sep 2016 15:21:15 +0000 en-US hourly 1 Vanity Right or Wrong Advertising http://freshtraffic.ca/vanity-right-or-wrong-advertising/ Fri, 13 Feb 2015 19:27:19 +0000 http://freshtraffic.ca/?p=2467  So I was asked today my thoughts about how a lot of beauty products are sold online or by direct independent consultants, I have to be very careful here as I know quite a few people in this industry. Firstly,...

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trademarks So I was asked today my thoughts about how a lot of beauty products are sold online or by direct independent consultants, I have to be very careful here as I know quite a few people in this industry.

Firstly, I am not a lover of direct or MLM sales or marketing techniques, it makes people sometimes not walk a straight line, the old saying desperate people do desperate things comes to mind especially if sales are not what they expected, just my own feelings on this matter and too many mouths to feed within the chain so what is the product really worth?

If you look at the picture enclosed you may see some brands you’ve heard about, Wen Shampoo by some top hairdresser, Cindy Crawford wonder aging serums and Proactiv the all singing all dancing Acne treatment from Roden + Fields Doctors, but in fact they are all trademarks own by marketing companies, not really what they portray, is that right or wrong?

If you look further into some of these companies all the board of directors, CEO’s and the people running these are all from marketing backgrounds and have not one bit of experience about beauty or the products they sell, it’s all about creating a great story and playing on people’s vanity to sell a product, again is this right or wrong or just good advertising?

At the end of the day I think it’s all about money, they don’t care who buys it as long as someone does to feed the chain, I’m not saying some of these might not be good products, but direct marketers are more concerned about dollars, recruiting people for the chain and so on to keep the pyramid base firm and the top from crumbling and most walk a wiggly line to do it.

These are the thoughts of the writer and not necessarily the company’s.

 

 

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